(Article) Niche Services Drive Occupancy, Raise Profile for Senior Living Communities

'Unmet market'

Another community that caters to a specific resident population is Avamere at Chestnut Lane, an assisted living community in Gresham, Oregon, that specializes in care for Deaf, DeafBlind and hard-of-hearing residents.

Managed by Wilsonville, Oregon-based Avamere, Chestnut Lane is among the only senior housing communities for Deaf and DeafBlind older adults in the U.S., meaning residents flock there from across the country. The scarcity of those services means there's usually a waitlist for the community's 70 units, according to Executive Director Renee Vairora.

"The biggest and most important way we tailor our care to the Deaf and DeafBlind is by communication," Vairora told SHN. "Most of the staff are Deaf and they are fluent in American Sign Language before we hire them."

The community also employs support service providers whose job is to support DeafBlind residents in a one-on-one basis while shopping, reading mail, making video calls,...

Read more: https://seniorhousingnews.com/2019/07/22/niche-services-drive-occupancy-...